Over the past few years, I’ve grown my skill set to include product design, incorporating UX/UI work focused on creating clear, user-centered digital experiences.

At Crain Communications, I led the redesign of multi-brand registration and subscription flows across desktop and mobile platforms. I developed scalable templates for different subscription tiers and onboarding experiences that improved usability while creating consistency across Crain’s portfolio of brands.

In addition to product work, I designed marketing emails using adaptable wireframes that evolved into scalable campaign templates. I also created App Store and Google Play graphics that highlight key features and provide users with a clear, on-brand preview of the app experience.

Clients
Ad Age, Automotive News, Crain’s Chicago Business, Modern Healthcare, Rubber News

Role
Designer